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Three fearless predictions
1. Surfing will slow
PEERING into Tech.view’s crystal ball, the one thing we can predict with at least some certainty is that 2008 will be the year we stop taking access to the internet for granted. The internet is not about to grind to a halt, but as more and more users clamber aboard to download music, video clips and games while communicating incessantly by e-mail, chat and instant messaging, the information superhighway sometimes crawls with bumper-to-bumper traffic.
The biggest road-hog remains spam (unsolicited e-mail), which accounts for 90% of traffic on the internet. Phone companies and other large ISPs (internet service providers) have tolerated it for years because it would cost too much to fix. Besides, eliminating spam would only benefit their customers, not themselves.
How so? Because the big fat pipes used by ISPs operate symmetrically, with equal bandwidth for upstream and downstream traffic. But end-users have traditionally downloaded megabytes of information from the web, while uploading only kilobytes of key strokes and mouse clicks. So, when spammers dump billions of pieces of e-mail onto the internet, it travels over the phone companies’ relatively empty upstream segments.
That can’t last. For a start, millions of gadgets are joining the human hordes. Any gizmo worth its silicon these days has its own internet connection—so it can update itself automatically, communicate autonomously with other digital species,
Soon, portable media-players, personal navigators, digital cameras, DVD players, flat-panel TV sets, and even mobile phones won’t be able to function properly without access to the internet. Expect even digital picture frames to have a WiFi connection so they can grab the latest photos from Flickr.
Meanwhile, users are changing the way they use the internet: they are now uploading, as well as downloading, gigabytes galore—thanks to the popularity of social networks like Facebook, YouTube and MySpace.
Hailed by the industry as the wave of the future, “user-generated content” is proving to be a tsunami of unprecedented proportions. Everyone, it seems, is suddenly a budding Martin Scorsese, bent on sharing his or her home-made videos with fellow YouTubers.
Once the biggest files being shared via Napster and other P2P (peer-to-peer) networks were MP3 music tracks occupying a few modest megabytes. Today, music videos and TV episodes of hundreds of megabytes are being swapped over the internet by BitTorrent, Gnutella and other file-sharing networks.
And it’s all two-way traffic. The whole point of P2P is that everyone who is downloading is simultaneously uploading to others.
That’s just the beginning. Legal or otherwise, swapping multi-gigabyte high-definition video and movie files is becoming increasingly common.
In fact, it will soon be the norm. Television networks have found they can make more money from advertising while giving their show away for free over the internet than they can from broadcasting them. Now the movie studios are learning to do much the same.
The result is a gridlock. That the telephone companies are running out of bandwidth can be seen from their equipment orders.
Cisco, the leading supplier of core routers used to direct traffic over the internet’s backbone, has just had another bumper quarter, with net income up 37% over the same period a year ago. Juniper Networks, another information-technology firm, did even better. Both companies credit the proliferation of social networks, the craze for internet searching, multimedia downloading, and the widespread adoption of P2P sharing for the surge in new business.
While major internet service providers like AT&T, Verizon and Comcast all plan to upgrade their backbones, it will be a year or two before improvements begin to show. By then, internet television will be in full bloom, spammers will have multiplied ten-fold, WiFi will be embedded in every moving object, and users will be screaming for yet more capacity.
In the meantime, accept that surfing the web is going to be more like travelling the highways at holiday time. You’ll get there, eventually, but the going won’t be great.
2. Surfing will detach
Earlier this month, Google bid for the most desirable chunk (known as C-block) of the 700-megahertz wireless spectrum being auctioned off by the Federal Communications Commission (FCC) in late January 2008. The 700-megahertz frequencies used by channels 52 to 69 of analog television are being freed up by the switch to all-digital broadcasting in February 2009.
The frequencies concerned are among the world’s most valuable. They were used for broadcasting UHF television because they suffered little atmospheric absorption, could be beamed for miles, and could then penetrate all the nooks and crannies in buildings. Their relatively short wavelength makes the transmission equipment compact and the antennas small.
Mobile phone companies lust after the 700 megahertz frequencies because of their long range and broadband capabilities. They see lots of lucrative things like mobile television and other broadband services to offer customers.
But the 700 megahertz band is also the last great hope for a “third pipe” for internet access in America. Such a wireless network would offer consumers a serious alternative to the pricey and poor DSL (digital subscriber line) services they get from the likes of AT&T and Verizon, and to the marginally better cable broadband Comcast provides.
Over the past couple of months, techdom has been abuzz with rumours about Google getting into the mobile phone business—with a G-Phone to trump Apple’s iPhone. That’s highly unlikely.
The speculation was triggered by the company’s recent unveiling of its Android operating-system for mobile phones. But the whole point of Android is not to allow Google to make fancy handsets, but to make it easier for others to do so.
The aim, of course, is to flood the market with “open access” phones that have none of the restrictions that big carriers impose—like not being able to download software and games from other makers, or search the internet freely, or make free VoIP (voice of internet protocol) calls from within a WiFi hotspot.
Android has been made available to a group of manufacturers orchestrated by Google and known as the Open Handset Alliance. One of the nimblest of the group, HTC of Taiwan, has already started showing a BlackBerry-like prototype based on the Android operating system. Expect to see a raft of Android phones from other manufacturers over the coming months.
Nor is Google in the business of building a network of cellular antennas and fat communications pipes. Should it win the bidding for C-block, it would presumably team up with Frontline Wireless, a startup with serious expertise and money behind it.
That’s because Google’s core business is organising knowledge and giving users access to it. Google makes its money—and lots of it—from matching advertisers to consumers who use its search engine to look up things, not from tinkering with slim-margin ventures like wireless networks.
But despite owning the world’s largest knowledge base—with over 60% of the online search market—Google is at the mercy of others who control the on-ramps to the internet. That rankles.
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